NETFLIX
Campaign Concept
- 2022
MY ROLE
Art Director
Copywriter
TEAM
Tibo Zhu - Art Director
THE CAMPAIGN
Netflix - the biggest hub of authentic international shows and movies - has created a platform that not only represents multiple countries, but through its extensive audio and subtitle options, it allows the rest of the world to experience a multitude of cultures with just a click of a button. This campaign concept focuses on amplifying the international section of the streaming platform, urging those to take a trip from the comfort of their home and declaring Netflix as ‘The Melting Pot’ of streaming services.

